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Collect and Analyze Data

If you have worked through the first steps of the blueprint process – identifying your purpose, objectives, and research questions – you are now ready to collect data. It is helpful to make a data-collection plan before collecting data, which should cover:

  • The type of data to collect (i.e., quantitative, qualitative),

  • Who will collect the data,

  • How often the data will be collected (e.g., pre/post, once a quarter), and

  • How to access the data (e.g., state dashboard, school records).

Make sure that the data you plan to collect aligns to your research question(s). In addition to your blueprint, the template below will help you to plan out this process:

While completing a data-collection plan, consider collecting quantitative data (numbers) and qualitative data (texts, interviews, or observations). Some data may already exist – such as student scores, discipline records, or state dashboards. Be mindful that you may need to acquire access or certain permissions from other data sources such as libraries or government databases.

To ensure that data best represents the population or subgroup you are studying, consider collecting different types of data that you can use to confirm your findings. For example, if you are investigating student growth in mathematics, beyond looking at student test scores (quantitative data), it may be informative to collect student reflections (qualitative data) about their learning in their math classes or conduct observations of a math lesson (qualitative data).

As another example, if you are working on a needs assessment or designing a new pilot or program, you might want to take a more qualitative approach and conduct empathy interviews or have your team complete a self-assessment.

Hypothetical Scenario: Creativity Project

As mentioned, the research questions drive the design of your project and determine whether you need quantitative data, qualitative data, or both. Consider our hypothetical questions:

RQ1: How does participation in professional learning affect educator beliefs, mindsets, and understanding about their ability to foster student creativity?: This question seeks to understand a change in perception. That leads us to think that the best way to collect this data is through a survey that would have multiple-choice questions we could analyze. Because we want to understand the effects of participation in professional learning, we need to collect pre- and post-participation data to make comparisons.

RQ2: How does participation in learning experiences designed to foster creativity influence students’ mindsets and understanding of creativity?: Similarly, we want to capture change in students’ mindsets and understanding, so we will need to collect data before and after participation in learning experiences.

RQ3: What is the effect of engaging in creative learning experiences on the development of students’ creativity, critical thinking, and creative communication skills?: To delve deeper into student perspectives, we are going to need more than just multiple-choice responses. This question implies that we will also collect qualitative data so that we understand what that effect actually looked like.

Notice that we plan to collect both quantitative and qualitative data to answer these questions. Another consideration to keep in mind is how you can use the same focus group or survey to answer multiple research questions. For example, a teacher focus group could help to answer all three questions as it could provide insights into teachers’ experience with professional learning and their observations of their students.

Why is rich, descriptive data important to drive equity?

Rich, descriptive data collected through interviews, focus groups, observations, or document reviews allows you to identify and understand disparities that exist in context and often within specific subgroups. By collecting qualitative data, you place yourself in a better position to recognize nuances that may not be obvious from just an analysis of quantitative data such as Likert-scale questions on surveys or student test scores. Having deeper insights into the lived experiences and perspectives of individuals can foster empathy and awareness, which can then be used to inform, revise, and refine policies and practices to drive equity.

Access to data varies according to your role (e.g., district leader versus building leader). However, it is critical that data is collected from the perspective of seeking what can be learned rather than confirmed to avoid preconceived, biased perceptions of the populations involved in your research. Every student, teacher, and community member exists within a unique context (e.g., socioeconomic status, learning level, preferred language); therefore, data should be collected both quantitatively (with numbers) and qualitatively (with stories) to gain an insightful understanding of their unique experiences.

You do not have to be a trained researcher to successfully collect data. However, you must request the right data in a structure that will allow you to accurately analyze what you want to understand.

One strategy is to use a story model. A data story can be established by answering the following questions:

  • What problem am I seeking to solve?

  • What assumptions do I currently have and need to dispel before collecting data?

  • What data will fully elucidate the story?

  • What sources of data – digital, paper, qualitative – will enable me to learn more?

  • What information can be provided by individuals who are close to the situation (e.g., teachers, students, counselors, paraprofessionals)?

The following strategy provides an example of a middle school principal who used a data story to understand perceived spikes in disruptive behavior among sixth grade students:

Gathering Rich, Descriptive Data

Rich, descriptive data is detailed and comprehensive information that provides a deep and nuanced understanding of a particular phenomenon. It is often collected using qualitative methods such as interviews, focus groups, or open-ended surveys, and it is essential for capturing the perspectives of the participants and ensuring more equitable outcomes.

Using Subgroups

By analyzing data by subgroup (e.g., gender, race or ethnicity, grade level, neighborhood), you can acquire tailored and specific insights. Subgroup analysis helps identify variations and patterns that might otherwise be hidden when analyzing the entire dataset. Most importantly, subgroup data enhances the depth and applicability of findings that help inform decisions and targeted interventions with equity in mind. Take a look at the following to help identify meaningful subgroups:

How is subgroup data important to equity-driven research?

Understanding what the data reveals about the subgroups in your context will better enable you to avoid a one-size-fits-all solution. More importantly, knowing what your subgroup data shows ensures the needs of all learners inform potential next steps toward an equity-driven solution.

As an example, despite national trends, our quantitative analysis of unfinished learning in Lindsay Unified School District revealed that students receiving migrant and homeless services demonstrated substantial growth. This led us to design a qualitative focus group with school counselors to identify promising practices to scale. Had we not looked at the data by subgroup, this trend may not have emerged and successful strategies might not have been identified.

Hypothetical Scenario: Creativity Project

To answer the research questions, we collected data using the following:

  1. RQ1: How does participation in professional learning affect educator beliefs, mindsets, and understanding about their ability to foster student creativity?: Teacher Creativity Survey used before and after participating in professional learning experiences.

  2. RQ2: How does participation in learning experiences designed to foster creativity influence students’ mindsets and understanding of creativity?: Student Creativity Survey used before and after engaging in specific learning experiences.

  3. RQ3: What is the effect of engaging in creative learning experiences on the development of students’ creativity, critical thinking, and creative communication skills?: The Creativity in the Technology-Rich Classroom Framework and Protocol, which includes student reflection guides as well as a protocol to help educators design learning experiences. These documents can be examined to understand what happened (and was intended to happen) during creative learning experiences. An educator focus group can also capture insights into how the teachers perceived their students’ experiences and what they noticed in terms of their demonstration of creativity skills.

Organizing data is a critical precursor to effective data analysis. Since many schools and districts already use Google for Education, tools like Google Drive and Google Sheets can make excellent resources – assuming you are using a district account and have first checked your student data privacy policy for adherence. (Note: The process described below would also work with Microsoft SharePoint or OneDrive and Excel.)

Organizing and Analyzing Quantitative Data

These best practices will help you gather all of your data files and then organize your data into a database:

  • Create a folder that is accessible to the members of your research team. To protect the privacy of participants, ensure that only the people who need access to the data have permission to do so.

  • Store an original copy of all raw data files you export from surveys, assessment platforms, or other data systems (such as your student information system or human resources database). If you make a mistake during your analysis, you can still refer back to this original data source.

  • Maintain a shared document to keep track of all procedures you use to clean and analyze your data. By cleaning the data, we mean removing any personal identifiers to protect the privacy of your participants as well as columns or rows that may not be necessary from different exports. In this shared document, make a note of any items that you rename or data points that you decide to remove.

  • Import all quantitative data into a Google Sheets (or Microsoft Excel) workbook and organize it around a common identifier such as a student or teacher ID number. Consider using color-coded and labeled tabs to categorize the data in your workbook.

  • Once you have a single dataset for analysis, ensure it is set to ‘View Only.’ Encourage your research team to copy that dataset before running any analyses to prevent accidental edits.

In addition to Google Sheets or Microsoft Excel, research teams may choose to use other statistical programs such as Tableau, R, SPSS, or Jamovi to organize and analyze quantitative data. Regardless of the tool you use, make sure to save all files or outputs in a shared folder.

Organizing and Analyzing Qualitative Data

Although qualitative data provides a wealth of insight into the thoughts and perceptions of the population(s) you are examining, it can quickly become overwhelming. Organizing and analyzing data should be completed with efficiency and integrity to ensure accuracy.

There are several platforms such as nVivo, ATLAS.ti, and Quirkos to support qualitative analysis. For this guide, the strategy card below walks you through a series of steps using Google Sheets or Microsoft Excel to capture and analyze answers from open-response survey questions, transcripts from interviews or focus groups, and/or researcher notes.

When analyzing your data, you might take an inductive approach, through which you allow themes to emerge as you read, or a deductive approach, in which you start with preconceived ideas. The following steps provide general guidance for analyzing your qualitative data:

  1. Read through the data, paying careful attention to the frequency and commonalities of terms or ideas that may be emerging. Make sure to document your thinking as you go.

  2. Begin organizing responses. Think in terms of codes or keywords as well as broad themes and sub-themes. Keep the open-response/interview/focus group questions in mind.

  3. Begin applying your codes, themes, or sub-themes to your data.

  4. Document how you are defining different codes or themes and determine why you think they are relevant.

  5. Review the responses, codes, themes, and sub-themes again to determine your findings. In this last step, some themes may be combined or even split to create new ones.

Keys to Ensuring Rigor with Qualitative Analysis

Unfortunately, a misconception exists with qualitative analysis. It is often viewed as less rigorous than quantitative analysis, given that it relies on inductive and deductive reasoning. However, by engaging in a thorough and rigorous process of documentation, it can have just as much credibility as its quantitative counterpart.

The goal of qualitative analysis is to apply codes, or keywords to describe the data, that can then be grouped into broader themes. Throughout the process of coding your data and surfacing your themes, the most important task is to document your thinking.

Once you are finished, you will be able justify your decision and can also quantitize your codes. This will allow you to report out findings such as:

  • 20% of the open-response answers described the need for greater support (e.g., more planning time, additional training).

  • 12 of 15 focus group participants described the use of a classroom routine to support implementation during the pilot.

  • Three themes emerged from analysis of all of the available documents: engagement (36 codes), capacity (27 codes), and support (19 codes).

Below, find examples of case studies that used rigorous qualitative analysis processes:

Hypothetical Scenario: Creativity Project

To organize data for this project, we first created a shared drive in Google that was only accessible by the research team. Within the shared drive, we created folders for each district. We used an online survey platform to capture the educator and student survey data; copies of the raw data files were stored in this shared drive, and then we created clean tabs in a Google Sheets workbook to conduct our analysis.

Remember that we captured both quantitative and qualitative data:

  • Quantitative survey data: We took a descriptive approach and looked at the percentages of responses for each question.

  • Qualitative data: Our team included educator and student frameworks as well as focus group responses. We read through each document or transcript and noted words or phrases that appeared multiple times. We created a codebook in which we recorded these codes and documented how they grouped into themes. As a best practice, we reviewed data multiple times and recorded notes to explain why we made our decisions about codes and themes. From there, we were able to conduct synthesis across all of the data to identify trends that could help us to understand our research questions.

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